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understanding

Can Content Help Marketers Better Understand Their Audiences?

Sometimes, the hardest part about writing is the getting started. A blank document is terrifying to some, and for those marketers starting to dip their toes in the content world, there are a lot of Read More...

Interview with Rob Funkhouser

Revision represents a kind of drudgery that all artists share.

In preparation for Friday’s awesome event, “On Process,” an exhibition of completed and in-process artwork, I took some time to interview Rob Funkhouser who will feature as our musical guest of the evening. Rob is Read More...

Creative writers are the key to content marketing success.

Creative Writers: The Key to Effective Content

Sitting in front of the blank page is truly difficult for many people, let alone very busy people like marketing directors. Even when it comes to writing on topics you understand thoroughly, that you feel Read More...

external content writers use pen and paper

The Bigger Picture: How External Content Writers Can Help Brands Produce a Variety of Content

If you’re on a marketing team, maybe you’ve had one of those topic brainstorming meetings where everyone sits staring into space, chewing on a pen, willing their brains to manifest one single topic you haven’t Read More...

fishing bobber catching web traffic

Buying, Earning, Catching: The Three-Pronged Approach to Increasing Website Traffic Through Content

With all the white noise online, it may seem tough to stand out in the crowd. But by understanding the differences in paid and earned traffic, as well as how to ensure your content stays Read More...

On Business Lobster

A Reflection on Six Years of The Little Things

Today, dear friends, Metonymy Media turns six years old. Writing that sentence alone has my jaw pulling back and shivers running down my spine. It’s overwhelming not because I have some obsession with the number Read More...

Job Posting: Internship, Fall 2017

Come practice creative writing in the most professional environment you can possibly imagine.

Metonymy Media is a union of creative writers dedicated to serving companies and agencies with practical and effective content marketing strategies for growth and success. Based in the Fountain Square neighborhood of Indianapolis, the company Read More...

Interview ft. Artist, Kat Silver

Kat's work can be seen at Metonymy's office this Friday from 6-9. Look forward to live music, art, and a scavenger hunt.

In anticipation of our upcoming First Friday event at Metonymy, I convinced the effervescent, but incredibly busy, Kat Silver to chat a little bit about her art and her process for us. I first saw Read More...