Case Studies

The Plex

Playing it forward.

The Plex is a series of indoor sports complexes located in Fort Wayne, Indiana. They were founded by soccer lovers with a passion for the sport, and have since expanded to offer fun and competitive flag football, softball, and soccer programs for all ages.

We’ve had an absolute blast working with the entire team at The Plex, helping them give some focus to their marketing communications efforts. We kicked it all off with a Wordsmith Workshop to help them give words to the amazing culture of fun, health, and personal growth they’ve cultivated over the last two decades. From there, we developed a strategic plan outlining their many communications opportunities, and have been working steadily to help them with their web content, blog, social media promotions and community building, advertising sales collateral, press releases, and communications for their clubs and teams.